• Nemecký jazyk

Acceptance of Remote Services

Autor: Nancy Wünderlich

Nancy V. Wünderlich employs a multi-method approach comprising an international qualitative study in Germany, USA and China and a longitudinal quantitative study to analyze remote services. She develops the Interactive Technology-Mediated Service Model (ITSUM)... Viac o knihe

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O knihe

Nancy V. Wünderlich employs a multi-method approach comprising an international qualitative study in Germany, USA and China and a longitudinal quantitative study to analyze remote services. She develops the Interactive Technology-Mediated Service Model (ITSUM) to provide a comprehensive approach of explaining both initial acceptance and repeated, continued usage of remote services in organizations.

  • Vydavateľstvo: Gabler Verlag
  • Rok vydania: 2009
  • Formát: Paperback
  • Rozmer: 210 x 148 mm
  • Jazyk: Nemecký jazyk
  • ISBN: 9783834919571

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