• Anglický jazyk

Adoption of E-Banking

Autor: Ranjini M. L.

The research study aimed at investigating the customer's attitude, perceived risk and trust in the adoption of online banking. The research study concluded that customer attitude, perceived risk and trust have a significant positive impact on the adoption... Viac o knihe

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76.82 €

bežná cena: 87.30 €

O knihe

The research study aimed at investigating the customer's attitude, perceived risk and trust in the adoption of online banking. The research study concluded that customer attitude, perceived risk and trust have a significant positive impact on the adoption of online banking. Correlations and regression investigation were utilized to determine the underlying relationship between independent and dependent variables. The outcomes revealed that it has a significant positive effect on the adoption of Online banking services (OBS).

  • Vydavateľstvo: LAP LAMBERT Academic Publishing
  • Rok vydania: 2022
  • Formát: Paperback
  • Rozmer: 220 x 150 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9786204735498

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