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Anglický jazyk
Advertising Tactics and Consumer's Behavior
Autor: Khamylle Anne Mendoza
Nowadays, advertisers create innovative campaigns through various social media platforms to easily reach their target audience. With that, online consumers are given the ability to immediately acquire feedback from other customers, which could be helpful... Viac o knihe
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O knihe
Nowadays, advertisers create innovative campaigns through various social media platforms to easily reach their target audience. With that, online consumers are given the ability to immediately acquire feedback from other customers, which could be helpful for people who want to purchase something online. In this vein, this paper seeks to understand how online buyers are persuaded by other people's feedback.
- Vydavateľstvo: LAP LAMBERT Academic Publishing
- Rok vydania: 2019
- Formát: Paperback
- Rozmer: 220 x 150 mm
- Jazyk: Anglický jazyk
- ISBN: 9786200113412
