- Anglický jazyk
Alien Thinking
Autor: Cyril Bouquet
How do you come up with ideas that change the world?
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This bold and inspiring new book argues that everyone who made leaps of creative genius - whether to cure Ebola or circumnavigate the world...
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O knihe
How do you come up with ideas that change the world?
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This bold and inspiring new book argues that everyone who made leaps of creative genius - whether to cure Ebola or circumnavigate the world in a hot air balloon - had one thing in common; they all thought like ALIENs.
Distilling over a decade of research into a fascinating journey through history, science and business, Bouquet, Barsoux and Wade reveal that there are five patterns of thinking that distinguish true innovators from the rest of us; Attention, Levitation, Imagination, Experimentation and Navigation. But, crucially, they show how utilising this model will help you solve any complex problem and come up with ground-breaking ideas of your own.
- Vydavateľstvo: Penguin Books Ltd (UK)
- Rok vydania: 2021
- Formát: Paperback
- Rozmer: 232 x 154 mm
- Jazyk: Anglický jazyk
- ISBN: 9780241481981