• Anglický jazyk

Anticonventional Thinking

Autor: Jeffrey Baumgartner

People have been criticising brainstorming for years, but no one has come up with a truly different, working alternative - until now.

In this authoritative and entertaining book, Jeffrey Baumgartner explains why brainstorming... Viac o knihe

Na objednávku

15.21 €

bežná cena: 16.90 €

O knihe

People have been criticising brainstorming for years, but no one has come up with a truly different, working alternative - until now.

In this authoritative and entertaining book, Jeffrey Baumgartner explains why brainstorming does not work and presents an innovative, new creative thinking process: anticonventional thinking. Along the way, he explains:

- How and why anticonventional thinking works.
- How we build creative ideas in our mind.
- How highly creative people think differently to others.
- What inhibits creative thinking - and it is not criticism!
- A step-by-step process for using anticonventional thinking alone or in teams.
- The secret to success in implementing creative ideas.
- And much more.

Anticonventional Thinking is a book that is rich in explanations, examples and cartoon illustrations.

  • Vydavateľstvo: JPB
  • Rok vydania: 2015
  • Formát: Paperback
  • Rozmer: 198 x 129 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9789491156045

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