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Anglický jazyk
Attraction of Knowledge Celebrities
Autor: Xiaoyu Chen
This book examines the phenomenon of knowledge celebrities, an emerging group of social media influencers who produce and sell knowledge products online. Its primary goal is to investigate the reasons and strategies behind their ability to attract users... Viac o knihe
Na objednávku
182.60 €
bežná cena: 207.50 €
O knihe
This book examines the phenomenon of knowledge celebrities, an emerging group of social media influencers who produce and sell knowledge products online. Its primary goal is to investigate the reasons and strategies behind their ability to attract users and persuade them to purchase knowledge products on digital platforms.
- Vydavateľstvo: Routledge
- Rok vydania: 2023
- Formát: Hardback
- Rozmer: 240 x 161 mm
- Jazyk: Anglický jazyk
- ISBN: 9781032669458
