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Anglický jazyk
Branding Bangladesh
Autor: Jessica Tartila Suma
This book explores Bangladesh's shift from a 'bottomless pit' into a 'middle-income' category. Six chapters in the book cover topics on microfinance growth, ready-made garment production, and social safety net programs playing pivotal roles particularly... Viac o knihe
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44.54 €
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O knihe
This book explores Bangladesh's shift from a 'bottomless pit' into a 'middle-income' category. Six chapters in the book cover topics on microfinance growth, ready-made garment production, and social safety net programs playing pivotal roles particularly for women empowerment. In doing so, the book shows that the net effect was not just a change to the country's limited number of representative brands, but also a realization of many more brands to have built up over time.
- Vydavateľstvo: Springer Nature Singapore
- Rok vydania: 2022
- Formát: Hardback
- Rozmer: 216 x 153 mm
- Jazyk: Anglický jazyk
- ISBN: 9789811971945
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