• Anglický jazyk

Covert Cows and Chick-fil-A

Autor: Steve Robinson

The longtime chief marketing officer for Chick-fil-A tells the inside story of how the company turned prevailing theories of fast-food marketing upside down and built one of the most successful and beloved brands in America.

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The longtime chief marketing officer for Chick-fil-A tells the inside story of how the company turned prevailing theories of fast-food marketing upside down and built one of the most successful and beloved brands in America.

  • Vydavateľstvo: Thomas Nelson
  • Rok vydania: 2022
  • Formát: Paperback
  • Rozmer: 213 x 140 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781400213221

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