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Anglický jazyk
CUSTOMER EXPERIENCE MANAGEMENT - THE EXPERIENTIAL JOURNEY
Autor: James Seligman
Organizations that want to deliver required outcomes can do so by shifting gears from traditional 'command and control tactics', to a more collaborative way of working with customer interactions, ensuring relevant skills and capabilities are made available.... Viac o knihe
Na objednávku
70.93 €
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O knihe
Organizations that want to deliver required outcomes can do so by shifting gears from traditional 'command and control tactics', to a more collaborative way of working with customer interactions, ensuring relevant skills and capabilities are made available. By investing in technology, organizations that support the customer experience can provide accurate forecasting, customer in sight, and the skills and capabilities regardless of their location and time zone. Processes that span the back office to the front office should provide real time insight into the interpersonal experience journeys and enable co-creation of goods and services.
- Vydavateľstvo: Lulu.com
- Rok vydania: 2018
- Formát: Paperback
- Rozmer: 216 x 216 mm
- Jazyk: Anglický jazyk
- ISBN: 9780244417475
