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Anglický jazyk
Customers Perception towards E-CRM
Autor: Raseem Abdul Khader P
This book helps to familiarise the various E-CRM services that is provided by the banks to their customers and to check at what extent the customers were aware about E-CRM services provided by the banks. Through E-CRM adoption it helps the banks to serve... Viac o knihe
Na objednávku
50.85 €
bežná cena: 56.50 €
O knihe
This book helps to familiarise the various E-CRM services that is provided by the banks to their customers and to check at what extent the customers were aware about E-CRM services provided by the banks. Through E-CRM adoption it helps the banks to serve their customers from anywhere at any time. This book also focuses on the perception of customers towards the E-CRM and whether the bank is successful in customer retention and loyalty measures through E-CRM? Did it help the bank to make their customers more loyal?
- Vydavateľstvo: LAP LAMBERT Academic Publishing
- Rok vydania: 2021
- Formát: Paperback
- Rozmer: 220 x 150 mm
- Jazyk: Anglický jazyk
- ISBN: 9786203930122
