• Anglický jazyk

Decoding Logos

Autor: Shaoqiang Wang

This compelling book takes the reader on a journey showing how each logo has come into being and the process revealing best practices for extending a logo into a complete brand identity system. Logos are becoming increasingly simple, to the point where you... Viac o knihe

Na objednávku

25.02 €

bežná cena: 27.80 €

O knihe

This compelling book takes the reader on a journey showing how each logo has come into being and the process revealing best practices for extending a logo into a complete brand identity system. Logos are becoming increasingly simple, to the point where you might wonder just how much simpler they can get. A subtle tweak to a logotype is starting to feel like too much design. The appeal of a simple logo is that it feels more honest. Using client case studies from renowned designers, this is a must-have book for any graphic designer, student or logo fanatic in a fully revised, updated edition containing interviews with graphic designers in which they share their creative processes and thoughts on how a successful logo should be developed.

  • Vydavateľstvo: Hoakibooks S.L.
  • Rok vydania: 2023
  • Formát: Paperback
  • Rozmer: 206 x 145 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9788419220004

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