• Anglický jazyk

Deconstructing LEGO

Autor: Jonathan Rey Lee

This book investigates a paradox of creative yet scripted play-how LEGO invites players to build 'freely' with and within its highly structured, ideologically-laden toy system. First, this book considers theories and methods for deconstructing LEGO as a... Viac o knihe

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O knihe

This book investigates a paradox of creative yet scripted play-how LEGO invites players to build 'freely' with and within its highly structured, ideologically-laden toy system. First, this book considers theories and methods for deconstructing LEGO as a medium of bricolage, the creative reassembly of already-significant elements. Then, it pieces together readings of numerous LEGO sets, advertisements, videogames, films, and other media that show how LEGO constructs five ideologies of play: construction play, dramatic play, digital play, transmedia play, and attachment play. From suburban traffic patterns to architectural croissants, from feminized mini-doll bodies to toys-to-life stories, from virtual construction to playful fan creations, this book explores how the LEGO medium conveys ideological messages-not by transmitting clear statements but by providing implicit instructions for how to reassemble meanings it had all along.

  • Vydavateľstvo: Springer International Publishing
  • Rok vydania: 2021
  • Formát: Paperback
  • Rozmer: 210 x 148 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9783030536671

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