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Anglický jazyk
Drummond-Dunn, D: Winning Customer Centricity
Autor: Denyse Drummond-Dunn
Customer centricity isn't just a goal or buzzword; it's a make-or-break necessity for succeeding in business today. In fifty short chapters (one for each week of the year), this book accompanies you on your journey to increased customer centricity. Its unique... Viac o knihe
Na objednávku
14.13 €
bežná cena: 15.70 €
O knihe
Customer centricity isn't just a goal or buzzword; it's a make-or-break necessity for succeeding in business today. In fifty short chapters (one for each week of the year), this book accompanies you on your journey to increased customer centricity. Its unique approach enables you to strategically turn your organisation into a customer-focused powerhouse, from the inside out.
Winning Customer Centricity will show you how to:
Integrate customers into your company's very DNA, from strategy to infrastructure
Choose and connect with the right customers and build long-term relationships
Reinvent your brand to ignite and maintain customer demand and loyalty
..... and a whole lot more.
Whether you're starting a new company, seeking to turn around one that's underperforming, or working to build upon a solid foundation, Winning Customer Centricity will help you to put your customers where they belong-at the very heart of your business!
- Vydavateľstvo: C3Centricity
- Rok vydania: 2015
- Formát: Paperback
- Rozmer: 229 x 152 mm
- Jazyk: Anglický jazyk
- ISBN: 9782970099802
