- Anglický jazyk
Dutch and Mexican SMEs compared in terms of strategy
Autor: Friso van den Broek
Multiple Dutch companies have faced negative turnover rates due to a poor business climate. Saturated markets have forced companies to adjust their business strategies in order to survive. On the other hand, Mexico sees positive economic growth and the... Viac o knihe
Na objednávku
18.45 €
bežná cena: 20.50 €
O knihe
Multiple Dutch companies have faced negative turnover rates due to a poor business climate. Saturated markets have forced companies to adjust their business strategies in order to survive. On the other hand, Mexico sees positive economic growth and the number of international companies that are willing to invest in Mexico is increasing. For this reason a comparative analysis is provided, which an insight into both economies. The reader will develop valuable insights into the understanding of strategic differences between SMEs in both countries. Both countries could benefit from the knowledge gained by the conduction of interviews, used for the completion of this book.
- Vydavateľstvo: LAP LAMBERT Academic Publishing
- Rok vydania: 2013
- Formát: Paperback
- Rozmer: 220 x 150 mm
- Jazyk: Anglický jazyk
- ISBN: 9783659434471