Examining the behavioral intentions of cruise tourists
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  • Anglický jazyk

Examining the behavioral intentions of cruise tourists

Autor: Hung-Che Wu

The purpose of this study is to identify the dimensions of experiential quality and investigate the interrelationships among experiential quality, experiential value (emotional value and functional value), trust, corporate reputation, experiential satisfaction... Viac o knihe

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O knihe

The purpose of this study is to identify the dimensions of experiential quality and investigate the interrelationships among experiential quality, experiential value (emotional value and functional value), trust, corporate reputation, experiential satisfaction and behavioral intentions perceived by cruise tourists. A multi-dimensional and hierarchical approach is used to examine the relationships between these higher order constructs.

  • Vydavateľstvo: LAP LAMBERT Academic Publishing
  • Rok vydania: 2019
  • Formát: Paperback
  • Rozmer: 220 x 150 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9786139989485

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