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Anglický jazyk
Handbook of Media Management and Economics
Autor: Alan Albarran
The Handbook of Media Management and Economics has become a required reference for students, professors, policy makers and industry practitioners. The volume was developed around two primary objectives: assessing the state of knowledge for the key topics... Viac o knihe
Na objednávku
297.54 €
bežná cena: 330.60 €
O knihe
The Handbook of Media Management and Economics has become a required reference for students, professors, policy makers and industry practitioners. The volume was developed around two primary objectives: assessing the state of knowledge for the key topics in the media management and economics fields; and establishing the research agenda in these areas, ultimately pushing the field in new directions.
- Vydavateľstvo: Routledge
- Rok vydania: 2018
- Formát: Hardback
- Rozmer: 260 x 183 mm
- Jazyk: Anglický jazyk
- ISBN: 9781138729292
