How To Write Non-Fiction

Do you want to write a non-fiction book but don't know where to start? Or perhaps you worry that you're not an expert or have enough authority in your niche to write a book on it?
Are you ready to help other people and change your own life with your words?
The first non-fiction book I wrote changed my life. Sure, it helped other people, but mostly it altered the course of my life - so much so that 10 years later, I make a living with my writing.
In this book, I'll share everything I've learned along the way and save you time, effort and frustration on your author journey. The book includes:
Part 1. Before You Write: Mindset

Why write a non-fiction book?

Can I write a book if I'm not an expert?

Originality. Or, "there are so many other books on this topic"

Who are you? Personal stories and the writer's voice

The day a non-fiction book changed my life

Fear and self-doubt





Part 2. Before You Write: Business


Types of non-fiction books

Business models for non-fiction books

Who is your book for? Identify your target market

Decide on the topic for your book

Decide on your book title

Your author name and pseudonyms

How long does your book have to be?

How long will it take to write the book?

Your perspective on time

Writing a book proposal





Part 3. Writing and Editing


Gather and organize existing material

Research, interviews, surveys, and social listening

Structure and organize the book

How to write the first draft

How to dictate your book

Turn your blog/podcasts/videos/talks into a book

Speed, quality and perfectionism

Focus and shiny object syndrome

Writer's block

Co-writing a non-fiction book

How to turn a boring book into an engaging read

Elements of fiction in non-fiction

Does non-fiction have to be true?

Legal issues: Using real people, quotes, lyrics, images, and citing sources

Self-editing a book

How to find and work with professional editors





Part 4. Publishing and Product Creation


Your publishing options

Use different formats to create multiple streams of income

Non-fiction book covers

Book formatting for non-fiction

Pricing your book

Your book sales description

Categories and keywords

Turn your non-fiction book into a multimedia course

Updating your books over time





Part 5. Marketing Non-Fiction


Two models of marketing and the importance of mindset

Book-centered marketing

Paid advertising for non-fiction books

Author-centered marketing. The power of a personal brand

Build your author website

Build an email list

Integrate email marketing with your book

Content marketing for non-fiction books

My non-fiction marketing journey





Conclusion and your next steps.

It's time to (finally) write your non-fiction book!