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Anglický jazyk
Intellectual Assets for Engineers and Scientists
Autor: Uday S. Racherla
Engineers and scientists engaged in creative works, inventions, and innovations - as part of the free-enterprise, free-market system - must understand what Intellectual Property Rights (IPRs) are and know how to strategically use them to create competitive... Viac o knihe
Na objednávku
214.65 €
bežná cena: 238.50 €
O knihe
Engineers and scientists engaged in creative works, inventions, and innovations - as part of the free-enterprise, free-market system - must understand what Intellectual Property Rights (IPRs) are and know how to strategically use them to create competitive advantage, wealth, and value. An acknowledged, major contributing factor to non-awareness amongst technical audience is the lack of availability of easily-understandable, business-relevant, and comprehensive books on the subject, that scientists and engineers can access. This book will provide comprehensive, easy-to-understand, innovation management perspectives on a wide range of IPRs for practicing scientists and engineers. Key Features: ¿ One-stop shop for valuable information on all forms of IPRs for technical audience ¿ Strong innovation management component along the lines of technology for business and innovations for customers, and IP laws for protecting and unlocking the value of creative works, inventions, and innovations ¿ Gives easy-to-read, easy-to-follow innovation management perspectives ¿ Emphasizes IPR-related topics of practical relevance ¿ Compares the IP Systems of United States and others (EU, China & India)
- Vydavateľstvo: CRC Press
- Rok vydania: 2018
- Formát: Hardback
- Rozmer: 240 x 161 mm
- Jazyk: Anglický jazyk
- ISBN: 9781138320659
