• Anglický jazyk

Intercultural Rhetoric and Professional Communication

Autor: Barry Thatcher

Understanding cultural differences and determining their relevance in a broader context are the key goals of any intercultural inquiry. Intercultural Rhetoric and Professional Communication: Technological Advances and Organizational Behavior explores the... Viac o knihe

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O knihe

Understanding cultural differences and determining their relevance in a broader context are the key goals of any intercultural inquiry. Intercultural Rhetoric and Professional Communication: Technological Advances and Organizational Behavior explores the theory and practice of rhetoric and professional communication in intercultural contexts. This book provides a framework for translating, localizing, and internationalizing communications and information products around the world. Taking a theoretically integrated approach, this book provides the analytical tools and methods for examining the relations between culture and rhetoric and understanding the deep cultural foundation of rhetorical patterns.

  • Vydavateľstvo: Information Science Reference
  • Rok vydania: 2011
  • Formát: Hardback
  • Rozmer: 286 x 221 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781613504505

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