- Anglický jazyk
Leung, V: Celebrity Culture and the Entertainment Industry i
Autor: Kimmy Cheng
This book offers rare insight into the world of celebrity and media in China and beyond, looking closely at the dynamics of stardom and celebrity endorsement and examining its marketing and media impact. Through interviews with celebrities and entertainment... Viac o knihe
Na objednávku
32.74 €
bežná cena: 37.20 €
O knihe
This book offers rare insight into the world of celebrity and media in China and beyond, looking closely at the dynamics of stardom and celebrity endorsement and examining its marketing and media impact. Through interviews with celebrities and entertainment industry practitioners, the authors discuss the social, cultural and economic influences.
- Vydavateľstvo: Intellect Books
- Rok vydania: 2017
- Formát: Paperback
- Rozmer: 244 x 170 mm
- Jazyk: Anglický jazyk
- ISBN: 9781783208074