- Anglický jazyk
Managing Social Media and Consumerism
Autor: . . Rajagopal
Categorically reviews the theories of communication, best practices in social media and previous research, and analyzes the corporate involvement towards strategic and tactical stewardship in serving customer-centric business requirements.
Viac o kniheNa objednávku
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O knihe
Categorically reviews the theories of communication, best practices in social media and previous research, and analyzes the corporate involvement towards strategic and tactical stewardship in serving customer-centric business requirements.
- Vydavateľstvo: Palgrave Macmillan UK
- Rok vydania: 2013
- Formát: Paperback
- Rozmer: 216 x 140 mm
- Jazyk: Anglický jazyk
- ISBN: 9781349448401