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Anglický jazyk
Measuring the User Experience
Autor: Bill Albert
Features: Helps readers learn which metrics to select for every case, including behavioral, physiological, emotional, aesthetic, gestural, verbal and physical, as well as more specialized metrics such as eye-tracking and clickstream data. Provides a vendor-neutral... Viac o knihe
Na objednávku
51.39 €
bežná cena: 57.10 €
O knihe
Features: Helps readers learn which metrics to select for every case, including behavioral, physiological, emotional, aesthetic, gestural, verbal and physical, as well as more specialized metrics such as eye-tracking and clickstream data. Provides a vendor-neutral examination on how to measure the user experience with websites, digital products, and virtually any other type of product or system. Contains new and in-depth global case studies that show how organizations have successfully used metrics, along with the information they revealed. Includes a companion site, www.measuringux.com, that has articles, tools, spreadsheets, presentations and other resources that help readers effectively measure user experience
- Vydavateľstvo: Elsevier LTD
- Rok vydania: 2022
- Formát: Paperback
- Rozmer: 234 x 194 mm
- Jazyk: Anglický jazyk
- ISBN: 9780128180808
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