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Anglický jazyk
Millennial Philanthropy
Autor: Holly Hull Miori
Nearly 75 million people make up the Millennial generation in the United States, and yet, for many nonprofits, this generation remains an untapped resource. The most significant transfer of wealth known as the Great Transfer of Wealth is shifting from older... Viac o knihe
Na objednávku
54.44 €
bežná cena: 60.49 €
O knihe
Nearly 75 million people make up the Millennial generation in the United States, and yet, for many nonprofits, this generation remains an untapped resource. The most significant transfer of wealth known as the Great Transfer of Wealth is shifting from older generations to the Millennials and younger ones. This transfer has prompted nonprofits to navigate new realities caused by the pandemic and other social issues. Nonprofits should consider Millennials as a valuable source of people, power, and philanthropic support. Dr. Holly Hull Miori, an academic, researcher, and fundraising professional, has developed a comprehensive guide that explores the potential roles that Millennials can and should assume in nonprofits, including those of donors, board members, and volunteers. Her guide is designed to engage both academic and nonprofit/fundraising audiences, offering insights and actionable strategies for unlocking the potential of this emerging group. The book presents six distinct findings, providing innovative ideas that nonprofits and fundraisers can implement to engage the Millennial generation effectively. It features a combination of case studies and a roadmap to help readers gain practical insights into engaging this demographic group.
- Vydavateľstvo: Springer International Publishing
- Rok vydania: 2023
- Formát: Paperback
- Rozmer: 235 x 155 mm
- Jazyk: Anglický jazyk
- ISBN: 9783031302688
