- Anglický jazyk
Most significant factor of billboard in attracting customer attention
Autor: Ayeasha Akhter
The study in this research has provided deeper future of the use of the factors of billboard when designing a billboard. According to the findings of this research it makes way for some further attractive research opportunities. The researcher provides the... Viac o knihe
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O knihe
The study in this research has provided deeper future of the use of the factors of billboard when designing a billboard. According to the findings of this research it makes way for some further attractive research opportunities. The researcher provides the following suggestions for further study: . To experiment the conclusions on a much larger random sample to get more accurate result. . Use of observational research to investigate whether sexual emotion actually attracts the attention of the customers or not. . To inspect the perception of a billboard with the personality of the product as a base instead of gender. . To further examine the billboard as an outdoor advertising vehicle in specific product segment. . Use of observational research to investigate whether billboard advertisement in the working area actually attracts customers attention or not.
- Vydavateľstvo: LAP LAMBERT Academic Publishing
- Rok vydania: 2016
- Formát: Paperback
- Rozmer: 220 x 150 mm
- Jazyk: Anglický jazyk
- ISBN: 9783659870736