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Anglický jazyk
PEOPLE DONT BUY WHAT YOU SELL
Autor: Martin Butler
This provocative and candid book goes behind the scenes to reveal the secret of success behind a number of leading UK retailers. It includes in-depth case studies on John Lewis, Selfridges, Carphone Warehouse, Oddbins, Topshop, B&Q and HMV and unique insight... Viac o knihe
Na objednávku
25.11 €
bežná cena: 27.90 €
O knihe
This provocative and candid book goes behind the scenes to reveal the secret of success behind a number of leading UK retailers. It includes in-depth case studies on John Lewis, Selfridges, Carphone Warehouse, Oddbins, Topshop, B&Q and HMV and unique insight from a number of top retail analysts and commentators.
- Vydavateľstvo: Management Books 2000 Ltd
- Rok vydania: 2005
- Formát: Paperback
- Rozmer: 210 x 148 mm
- Jazyk: Anglický jazyk
- ISBN: 9781852524975
