• Anglický jazyk

Ramsburg, J: Network Radio Ratings, 1932-1953

Autor: Jim Ramsburg

Network radio from 1932 to 1953 was commercial broadcasting at its highest level: a high-stakes competition embracing technology, industry, government and advertising, ruled by dollars and dictated by ratings. This comprehensive almanac provides a fascinating... Viac o knihe

Na objednávku

59.31 €

bežná cena: 65.90 €

O knihe

Network radio from 1932 to 1953 was commercial broadcasting at its highest level: a high-stakes competition embracing technology, industry, government and advertising, ruled by dollars and dictated by ratings. This comprehensive almanac provides a fascinating account of broadcasting's most colorful era, when four nationwide networks dominated American media as no concerted communications force ever had.

  • Vydavateľstvo: McFarland
  • Rok vydania: 2012
  • Formát: Paperback
  • Rozmer: 254 x 178 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9780786445585

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