• Anglický jazyk

Reputation Management and Family Business

Autor: Zdzis¿awa Dacko-Pikiewicz

Corporate reputation is important in gaining long-term competitive advantage and building company value. Thus, the author points out the need to manage reputation, which, due to its complex nature and multidimensional character, is a serious and difficult... Viac o knihe

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O knihe

Corporate reputation is important in gaining long-term competitive advantage and building company value. Thus, the author points out the need to manage reputation, which, due to its complex nature and multidimensional character, is a serious and difficult challenge.

  • Vydavateľstvo: Routledge
  • Rok vydania: 2023
  • Formát: Paperback
  • Rozmer: 229 x 152 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781032127798

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