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Anglický jazyk
Small Scale Enterprises, in Central India with reference to ICTs
Autor: Raksha Singh
This study investigated factors of ICT acceptance and usage in SMEs retail trade, and their effects on trade growth in Central, India. The author used a quantitative approach to carry out the study. Findings of this study might contribute and add to the... Viac o knihe
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O knihe
This study investigated factors of ICT acceptance and usage in SMEs retail trade, and their effects on trade growth in Central, India. The author used a quantitative approach to carry out the study. Findings of this study might contribute and add to the already existing body of knowledge, and provide responses to practitioner's questions. This study expands on the literature pertinent to ICT adoption by SMEs. The study further provides practitioners with valuable information that might boost understanding of the factors influencing ICT adoption and use in SMEs. The ICT adoption factors in question included; ICT infrastructure, competitive advantage, and knowledge of managers/owners, perceived benefits, age and size of enterprise, financial capacity, enterprise activities, supplier's pressure, and experience of owners/managers. Additionally, there are other trade factors identified as significantly contributing towards SMEs retail growth. These factors incorporated SMEs characteristic, expertise of the management, range of goods and scope of services, and cooperation of trade.
- Vydavateľstvo: LAP LAMBERT Academic Publishing
- Rok vydania: 2017
- Formát: Paperback
- Rozmer: 220 x 150 mm
- Jazyk: Anglický jazyk
- ISBN: 9786202059299
