• Anglický jazyk

Sport Sponsorship Insights

Autor: Norm O'Reilly

Sponsorship is a vital area of contemporary sport business. This book offers a concise and practice-focused introduction to sport sponsorship, including an explanation of key concepts, a survey of key tools required to be a successful practitioner, and insights... Viac o knihe

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31.68 €

bežná cena: 35.20 €

O knihe

Sponsorship is a vital area of contemporary sport business. This book offers a concise and practice-focused introduction to sport sponsorship, including an explanation of key concepts, a survey of key tools required to be a successful practitioner, and insights into real-world practice from authors with extensive industry and academic experience.

  • Vydavateľstvo: Routledge
  • Rok vydania: 2023
  • Formát: Paperback
  • Rozmer: 216 x 140 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9780367723958

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