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Anglický jazyk
The Economic Logic of Chinese Cultural-Creative Industries Parks
Autor: Vivian Yuan Yuan
This book is a novel and inspiring research work on creative industry clusters in China. Seldom has literature on CCIPs dealt with the detailed economic logic and operational methods of a CCIP. The author not only does a detailed comparison of two business... Viac o knihe
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O knihe
This book is a novel and inspiring research work on creative industry clusters in China. Seldom has literature on CCIPs dealt with the detailed economic logic and operational methods of a CCIP. The author not only does a detailed comparison of two business models of Cultural-Creative Industries Parks (CCIPs) using classic qualitative methodology through two case studies, Shenzhen OCT-LOFT as a "Culture Highland" model and Guangzhou 289 Art Park as a "Modular System" model, but also proposes a practical 4C model as the business framework for CCIPs. This book will be of interest to urbanists, scholars of the culture economy, creative industries and China scholars.
- Vydavateľstvo: Springer Nature Singapore
- Rok vydania: 2020
- Formát: Hardback
- Rozmer: 216 x 153 mm
- Jazyk: Anglický jazyk
- ISBN: 9789811535390
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