• Anglický jazyk

The Idea of Propaganda

Autor: Stanley B. Cunningham

To understand properly the use of propaganda, it is necessary to move beyond the conventional, largely descriptive treatments found in history and the social sciences, and to move deeply into a sustained theoretical analysis of the concept in terms of its... Viac o knihe

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O knihe

To understand properly the use of propaganda, it is necessary to move beyond the conventional, largely descriptive treatments found in history and the social sciences, and to move deeply into a sustained theoretical analysis of the concept in terms of its primary cognitive and ethical deficits. Through a sequential consideration of the epistemology, ethics, and metaphysics of propaganda--that is, one that emerges from a historical review of theories and definitions of the subject--author Stanley B. Cunningham provides a radical new window on a much-discussed discipline. He aims to secure a concept of propaganda that reflects the complexity and sophistication of contemporary mass persuasion practices, while avoiding the trivializations and cliches that mark much of propaganda scholarship.

  • Vydavateľstvo: Praeger
  • Rok vydania: 2002
  • Formát: Hardback
  • Rozmer: 235 x 157 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9780275974459

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