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Anglický jazyk
The promotion of Italian universities
Autor: Enrico Sartor
To what extent are Italian Higher Education Institutions (HEIs) internationalised, as far as the recruitment of foreign students is concerned? What are the best marketing practices and admission procedures developed with this objective? This work examines... Viac o knihe
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O knihe
To what extent are Italian Higher Education Institutions (HEIs) internationalised, as far as the recruitment of foreign students is concerned? What are the best marketing practices and admission procedures developed with this objective? This work examines the global market of higher education, with a special focus on the Italian university system. Though someone has listed up to 88 ways to recruit international students , the present work will primarily account for the most effective ones: agents, fairs, and on line tools.
- Vydavateľstvo: LAP LAMBERT Academic Publishing
- Rok vydania: 2019
- Formát: Paperback
- Rozmer: 220 x 150 mm
- Jazyk: Anglický jazyk
- ISBN: 9786139964352
