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Anglický jazyk
Total R & D Management
Autor: Roger Dabbah
Drawing on a lifetime of experience, Roger Dobbah gives readers an in-depth view of R&D survival strategies and tactics and demonstrates how to apply them to any organization. The author provides insights into the role of R&D, the crucial topic of creativity... Viac o knihe
Na objednávku
376.73 €
bežná cena: 428.10 €
O knihe
Drawing on a lifetime of experience, Roger Dobbah gives readers an in-depth view of R&D survival strategies and tactics and demonstrates how to apply them to any organization. The author provides insights into the role of R&D, the crucial topic of creativity and innovation, and the differences and similarities between general management and R&D management. He covers R&D resources, organizational structures, internal and external environments, R&D interface with other functions, objectives and adaptation, and integration of strategies. It includes coverage of the new R&D dimension of pharmacoeconomics and a full discussion of the regulatory environment impacting the present and future of R&D.
- Vydavateľstvo: CRC Press
- Rok vydania: 1998
- Formát: Hardback
- Rozmer: 260 x 183 mm
- Jazyk: Anglický jazyk
- ISBN: 9781574910711
