• Anglický jazyk

University Students' Perceptions and Usage Behaviour of Mobile Media

Autor: Oghogho Uyi Osazee-Odia

The book Mobile Media provides much exploration on how technologies are adopted, perceived and used in Nigeria society, with university students as a focus of investigation. Evidence from the qualitative and quantitative research paradigms revealed significant... Viac o knihe

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O knihe

The book Mobile Media provides much exploration on how technologies are adopted, perceived and used in Nigeria society, with university students as a focus of investigation. Evidence from the qualitative and quantitative research paradigms revealed significant usage potentialities of mobile media technologies suggesting that Nigeria as a developing society is benefiting from the advanced technologies of the developed societies. The eight (8) chapters in the book is well researched, with complimentary works of other researchers in mobile media around the world. The book is therefore useful to academics and researchers in the field of media and communication, social media researchers, students, media practitioners, communication policy makers and lovers of media and communication.

  • Vydavateľstvo: LAP LAMBERT Academic Publishing
  • Rok vydania: 2017
  • Formát: Paperback
  • Rozmer: 220 x 150 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9786202052030

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