- Anglický jazyk
Weymouth, A: Markets and Myths
Autor: Tony Weymouth
Market and Myths: Forces for Change in the European Media is the first introductory text to provide a detailed analysis of the European Media in five major Western European countries within the context of a theoretical framework. All forms of the mass media... Viac o knihe
Na objednávku
61.92 €
bežná cena: 68.80 €
O knihe
Market and Myths: Forces for Change in the European Media is the first introductory text to provide a detailed analysis of the European Media in five major Western European countries within the context of a theoretical framework. All forms of the mass media are covered and the impact of media policy on the political, social and cultural life of the countries concerned - Britain, France, Germany, Italy and Spain. Issues such as the continuing role of public service broadcasting and the extent to which a process of Europeanisation has occurred within the Media are examined in a clear accessible style which will make this book essential reading for all those with an interest in the European Media.
- Vydavateľstvo: Routledge
- Rok vydania: 1996
- Formát: Paperback
- Rozmer: 234 x 156 mm
- Jazyk: Anglický jazyk
- ISBN: 9780582275652