• Anglický jazyk

Blyler, N: Professional Communication

Autor: Nancy Roundy Blyler

This volume examines socially-based theory and research, pedagogy and practice in professional communication. The contributors provide a comprehensive overview of the social perspective which emphasizes the context of communication, and then distinguish... Viac o knihe

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O knihe

This volume examines socially-based theory and research, pedagogy and practice in professional communication. The contributors provide a comprehensive overview of the social perspective which emphasizes the context of communication, and then distinguish it from positivistic, cognitive and other competing approaches. After establishing a broad framework for situating developments in professional communication research, the book then moves on to: explore more particular topics, issues and problems within the perspective; examine the historical and theoretical traditions in rhetoric, semiotics, literary criticism, philosophy of science, social psychology and cultural anthropology; discuss implications for classroom practice in professional communication; and describe the ways that the social perspective has changed our understanding of communication in the workplace.

  • Vydavateľstvo: Sage Publications
  • Rok vydania: 1993
  • Formát: Paperback
  • Rozmer: 216 x 140 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9780803939356

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