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Anglický jazyk
Brand Analysis "Axe" - Consumer Behaviour Theories
Autor: Alena Kalkum
Seminar paper from the year 2012 in the subject Psychology - Work, Business, Organisational and Economic Psychology, grade: 1,7, University of Newcastle, language: English, abstract: Table of contents
Brand Overview
Survey Target Group
Maslow Theory
Freudian...
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O knihe
Seminar paper from the year 2012 in the subject Psychology - Work, Business, Organisational and Economic Psychology, grade: 1,7, University of Newcastle, language: English, abstract: Table of contents
Brand Overview
Survey Target Group
Maslow Theory
Freudian Personality Theory
Involvement Theory
Conclusion
References
Internet Sources
Enlargement Range
- Vydavateľstvo: GRIN Verlag
- Rok vydania: 2013
- Formát: Paperback
- Rozmer: 210 x 148 mm
- Jazyk: Anglický jazyk
- ISBN: 9783656380177
