Breaking in: Over 130 Advertising Insiders Reveal How to Build a Portfolio That Will Get You Hired

BREAKING IN® helps you build the portfolio you need to get the job you want. With advice from over 130 advertising insiders, BREAKING IN® gives you an unfair advantage over the rest.

- Get specific advice from the exact people you want to work for.
- Learn what Creative Directors are looking for in your portfolio.
- Avoid the common traps that most portfolios fall into.
- See how the best in the industry got their start.

This second edition of BREAKING IN® was updated and expanded in 2014 and contains interviews with:

Dan Wieden, Wieden+Kennedy;
David Droga, Droga5;
Gerry Graf, Barton F. Graf 9000;
Mark Fitzloff, Wieden+Kennedy;
Mark Waites, Mother;
Jeff Kling, Fallon;
Scott Vitrone & Ian Reichenthal, Barton F. Graf 9000;
Tony Davidson, Wieden+Kennedy;
Luke Sullivan, Savannah College of Art & Design & Author, Hey Whipple, Squeeze This: A Guide to Creating Great Ads;
Kim Papworth, Wieden+Kennedy;
Susan Hoffman, Wieden+Kennedy;
Rob Reilly, McCann;
Greg Hahn, BBDO;
Hal Curtis, Wieden+Kennedy;
Ben Walker & Matt Gooden, Crispin Porter + Bogusky;
Bob Greenberg, R/GA;
David Lubars, BBDO;
Andrew Keller, Crispin Porter + Bogusky;
Tony Granger, Young & Rubicam;
Joe Staples, Wieden+Kennedy;
David Nobay, Droga5;
Jeff Goodby, Goodby, Silverstein & Partners;
Ty Montague, co: collective;
Nick Law, R/GA;
Jamie Barrett, barrettSF;
Michael Lebowitz, Big Spaceship;
Dave Bell, KesselsKramer;
Nicolas Roope, Poke;
Eric Silver, Silver + Partners;
Ant Keogh, Clemenger BBDO;
Jason Bagley, Wieden+Kennedy;
Ted Royer, Droga5;
Craig Allen, Wieden+Kennedy;
Eugene Cheong, Ogilvy & Mather;
Paul Belford, Paul Belford Ltd;
Justin Drape, The Monkeys;
Warren Brown, BMF Advertising;
Ji Lee, Facebook;
Ari Merkin, Ari Merkin LLC;
José Mollá, La Comunidad;
Mark Harricks, AWARD;
David Carter, Campbell Mithun;
Michael Russoff, Freelance;
Damian Royce, Whybin\TBWA Group;
Craig Davis, BrandKarma;
Oliver Voss, Miami Ad School;
James Mok, FCB;
Joel Chu, Communion W;
CC Tang, Havas;
Mike Sweeney, BBDO;
Monica Taylor, Freelance;
Dylan Harrison, Filmgraphics;
Peter Gatley, Grey;
Raj Kamble, Famous Innovations;
Nigel Roberts, Leagas Delaney;
Greg Bell, Backyard Productions & Venables Bell & Partners;
Brian Fraser, Y&R;
Alvaro Sotomayor, Wieden+Kennedy;
Scott Nowell, The Monkeys;
Steve Elrick, BBH;
Kash Sree, Freelance;
Kara Goodrich, BBDO;
Kevin Roddy, Riney;
William Gelner, 180;
Michael Simons, Wieden+Kennedy;
Crockett Jeffers, BBDO;
Steve Yee, David&Goliath;
KC Tsang, Hong Kong Polytechnic Univ;
Fredrik Carlström, C&CO;
Paul Catmur, Barnes, Catmur & Friends;
Ali Alvarez, The Brooklyn Brothers;
Mike Hughes, The Martin Agency;
Polly Chu, JWT;
Yann Jones, Th2ng & Central St. Martins College of Art;
Tyler McKellar, Freelance;
Akash Das, Lowe Lintas;
Dany Lennon, The Creative Register;
Tiffany Rolfe, co: collective;