• Anglický jazyk

Chinese Business

Autor: Hong Liu

Authored by an academic expert on China, this new edition of Chinese Business moves beyond the traditional narrative to provide a thorough and accessible introduction to Chinese business. Simplistic and stereotyping accounts of cultural differences are rejected... Viac o knihe

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O knihe

Authored by an academic expert on China, this new edition of Chinese Business moves beyond the traditional narrative to provide a thorough and accessible introduction to Chinese business. Simplistic and stereotyping accounts of cultural differences are rejected in favour of a text that includes Chinese traditions, culture and philosophy. Retaining the broad-ranging, informative style of the first edition, this text has been updated to include discussion of new topics such as internet business and innovation strategies.

  • Vydavateľstvo: Routledge
  • Rok vydania: 2017
  • Formát: Paperback
  • Rozmer: 234 x 156 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781138918252

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