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Anglický jazyk
Consumer Behavior Modeling - An Empirical Analysis
Autor: Dhivya Rajaram
Consumers are not the same and they behave and decide on a varied extent. This book captured the behavior towards food consumption with a special reference towards fresh fruits and vegetables. The Theory of Planned Behavior is one of the best consumer behavior... Viac o knihe
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O knihe
Consumers are not the same and they behave and decide on a varied extent. This book captured the behavior towards food consumption with a special reference towards fresh fruits and vegetables. The Theory of Planned Behavior is one of the best consumer behavior models that depicts the psychology towards the consumption of fruits and vegetables. This is a presentation of a wholesome information on consumption decision making.
- Vydavateľstvo: LAP LAMBERT Academic Publishing
- Rok vydania: 2017
- Formát: Paperback
- Rozmer: 220 x 150 mm
- Jazyk: Anglický jazyk
- ISBN: 9786202057561
