• Anglický jazyk

Creativity and Marketing

Autor: Eleonora Pantano

Creativity and Marketing: The Fuel for Success presents a diverse collection of theoretical analysis, real world evidence, and case study applications to synthesize emerging studies on how creativity is important for marketing success.

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O knihe

Creativity and Marketing: The Fuel for Success presents a diverse collection of theoretical analysis, real world evidence, and case study applications to synthesize emerging studies on how creativity is important for marketing success.

  • Vydavateľstvo: Emerald Publishing Limited
  • Rok vydania: 2021
  • Formát: Hardback
  • Rozmer: 235 x 157 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781800713314

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