• Anglický jazyk

Cross-Industry Innovation Processes

Autor: Tobias Hahn

Based on multiple case study analysis, focusing on scalable service innovation, the present study provides a practical process model that shall serve telecommunication companies as a guideline while conducting strategic cross-industry innovation projects.... Viac o knihe

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O knihe

Based on multiple case study analysis, focusing on scalable service innovation, the present study provides a practical process model that shall serve telecommunication companies as a guideline while conducting strategic cross-industry innovation projects. The findings also pay attention to characteristics in cross-industry collaboration, organizational preconditions and strategic deliberations and postulate propositions for present theoretical innovation process models.

  • Vydavateľstvo: Springer Fachmedien Wiesbaden
  • Rok vydania: 2015
  • Formát: Paperback
  • Rozmer: 210 x 148 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9783658088262

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