• Anglický jazyk

Customer Relationship Management

Autor: Daniel D. Prior

This highly regarded textbook provides the definitive account of Customer Relationship Management (CRM) concepts, applications and technologies, focusing on how companies can create and maintain mutually beneficial relationships with customers.

Viac o knihe

Na objednávku, dodanie 2-4 týždne

319.09 €

bežná cena: 362.60 €

O knihe

This highly regarded textbook provides the definitive account of Customer Relationship Management (CRM) concepts, applications and technologies, focusing on how companies can create and maintain mutually beneficial relationships with customers.

  • Vydavateľstvo: Routledge
  • Rok vydania: 2024
  • Formát: Hardback
  • Rozmer: 260 x 208 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781032280608

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