• Anglický jazyk

Digital Analytics for Marketing

Autor: A. Karim Feroz

This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity and implement best practices when using data to inform marketing strategy.

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O knihe

This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity and implement best practices when using data to inform marketing strategy.

  • Vydavateľstvo: Routledge
  • Rok vydania: 2024
  • Formát: Paperback
  • Rozmer: 254 x 178 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9780367456412

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