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Anglický jazyk
Effectively Incorporating Social Media: A Case Study on Cadbury
Autor: Pelumi Joseph
This book was based on the premise that social media marketing has come with a force; changing almost everything about how marketing is done within a contemporary society. It takes a focus on what it offers in form of an array of opportunities organisations... Viac o knihe
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O knihe
This book was based on the premise that social media marketing has come with a force; changing almost everything about how marketing is done within a contemporary society. It takes a focus on what it offers in form of an array of opportunities organisations can benefit from; but also around the idea that organisations are able to join and have a conversation with several amount of their customers on a daily basis. Therefore this piece of work is an exploratory research on social media marketing, its functions and best practices.
- Vydavateľstvo: LAP LAMBERT Academic Publishing
- Rok vydania: 2016
- Formát: Paperback
- Rozmer: 220 x 150 mm
- Jazyk: Anglický jazyk
- ISBN: 9783659860638
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