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Anglický jazyk
Gibbs, P: Marketing Higher and Further Education
Autor: Paul Gibbs
A manual for anyone wishing to market higher or further education. It offers business-oriented guidance for readers whose main preoccupation may not be marketing itself, but who nonetheless need access to promotion skills, and it covers theory, practice... Viac o knihe
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66.35 €
bežná cena: 75.40 €
O knihe
A manual for anyone wishing to market higher or further education. It offers business-oriented guidance for readers whose main preoccupation may not be marketing itself, but who nonetheless need access to promotion skills, and it covers theory, practice and case studies.
- Vydavateľstvo: Routledge
- Rok vydania: 2001
- Formát: Paperback
- Rozmer: 234 x 156 mm
- Jazyk: Anglický jazyk
- ISBN: 9780749432942
