Globalized Sport Management in Diverse Cultural Contexts

Anglický jazyk

Globalized Sport Management in Diverse Cultural Contexts

Vydavateľstvo: Routledge
Rok vydania: 2019
Formát: Hardback
Rozmer: 240 x 161 mm
Jazyk: Anglický jazyk
ISBN: 9780367209490

Na objednávku, dodanie 2-4 týždne

208.20 €

O knihe

Cross-cultural management is an important facet of the globalized sport industry. Sport managers must be skilled at working with individuals from diverse cultures and aware of the key issues affecting sport on a global level. This book brings together cutting-edge research from leading sport scholars from around the world, to illuminate some of those important issues and to demonstrate what cross-cultural management looks like in a sporting context. Presenting case studies from countries as diverse as the US, Brazil, Poland and Venezuela, and across a range of sports from football to basketball, the book presents new empirical material derived from a range of inquiry protocols, including both qualitative and quantitative methods. It offers critical analyses of cross-cultural and managerial issues in key areas such as group cohesiveness, group communications, and misperception and misinterpretation. Making an important contribution to our understanding of both theory and practice in sport management, this book is fascinating reading for any student, researcher or practitioner with an interest in global and international sport.