Handbook of Research on Mobile Marketing Managent
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  • Anglický jazyk

Handbook of Research on Mobile Marketing Managent

Autor: Key Pousttchi

The Handbook of Research on Mobile Marketing Management provides a compelling and relevant collection of innovative mobile marketing practices. Through offering more than 25 insightful articles by international experts, this reference is a critical resource... Viac o knihe

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292.95 €

bežná cena: 325.50 €

O knihe

The Handbook of Research on Mobile Marketing Management provides a compelling and relevant collection of innovative mobile marketing practices. Through offering more than 25 insightful articles by international experts, this reference is a critical resource for advertisers, researchers, and academicians.

  • Vydavateľstvo: Business Science Reference
  • Rok vydania: 2009
  • Formát: Hardback
  • Rozmer: 286 x 221 mm
  • Jazyk: Anglický jazyk
  • ISBN: 9781605660745

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