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Anglický jazyk
HYPNO-TISING
Autor: Mark Young
Imagine if you could create advertising messages that were so compelling, so hypnotic, that you could motivate consumers to make an immediate change in their behavior by buying your product or service. What would that do for your business?
In...
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O knihe
Imagine if you could create advertising messages that were so compelling, so hypnotic, that you could motivate consumers to make an immediate change in their behavior by buying your product or service. What would that do for your business?
In this book, Dr. Mark Young takes you through the complexities of neuroscience and consumer response to demonstrate how they are applied in common scenarios with real examples from the advertising world.
HYPNO-TI$ING is a blend of hypnosis and advertising that explains how you can improve the outcomes of your advertising campaigns and change the playing field to your advantage.
- Vydavateľstvo: Houndstooth Press
- Rok vydania: 2021
- Formát: Hardback
- Rozmer: 222 x 145 mm
- Jazyk: Anglický jazyk
- ISBN: 9781544526119
