- Anglický jazyk
Impulse Buying Behavior in FMCG
Autor: Prasanna Kumar Domathoti
This book intended to explore the opportunities and gap in organized retail sectors. Also this book helps to students who are studying BBA, BBM and MBA as retail as an elective as well as sales professionals especially in Fast Moving Consumer Goods sector.... Viac o knihe
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O knihe
This book intended to explore the opportunities and gap in organized retail sectors. Also this book helps to students who are studying BBA, BBM and MBA as retail as an elective as well as sales professionals especially in Fast Moving Consumer Goods sector. This book creates an avenue to conduct further research in organized retail sector especially in Semi-Urban and Fast growing tier two metro cities in India.
- Vydavateľstvo: LAP LAMBERT Academic Publishing
- Rok vydania: 2018
- Formát: Paperback
- Rozmer: 220 x 150 mm
- Jazyk: Anglický jazyk
- ISBN: 9786138236887